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The Paper Simba once again announced that she would leave the live broadcast industry.
On August 18, the well-known anchor Simba announced in the live broadcast room that from today on, she would officially leave the live broadcast industry and no longer participate in the live broadcast work. The 100 million fan accounts will be transferred to the company, and the company will be managed by his wife Chu Ruixue.
Simba
In the live broadcast room, Simba said this: “From today, Simba is no longer able to carry out live broadcast work. From today on, he has officially left the live broadcast industry. This account is an old friend of mine. I hope I can see you in 10 years. Thanks to Kuaishou colleagues for spending these years together. You have to worry and worry with me. Simba is here to play for Kuaishou today.”
Regarding the reason for quitting the live broadcast, he explained that his body had bronchitis at the age of 24. Until now, serious lung problems have occurred. In the past live broadcasts, in order to keep myself alive, I even had adrenaline injections.
“After the lungs were checked, the doctor said that my lungs were like 95 years old. If they were not treated, they would become more and more serious in the future.” Simba said in the live broadcast, “I can’t stand it during the live broadcast, and my body can’t bear this responsibility. I’m really reluctant to leave this decision and have a deep friendship with everyone.”
“This account and you are the memories of my seven years of glory. I suffer from a comprehensive disease and need to rely on a lot of medication, diet and time to manage and regulate. I have to go from a rough man to a delicate boy. I try my best to slowly regulate my 95-year-old lungs to 90, 80, or even 60, or 50 years old. I hope I can meet again in ten years. I may not be able to work again in my poor health. I have let everyone down. Thank you for your time together, I will leave first!” Simba said.
Simba has always been at the forefront of public opinion. According to public information, this is the fifth time he announced his withdrawal from the Internet. He announced his withdrawal from the Internet in April 2020, April 2021, November 2023, and April 2024 respectively, and expressed his desire to “retire”.
A reporter from The Paper saw on social media that many netizens joked that this was Simba’s “10086th time he wanted to quit the Internet.”
Previously, Simba’s live broadcast room was banned many times. In 2024, Simba and another leading anchor, “Crazy Little Brother Yang”, were in a dispute over the incident of selling hairy crabs. On September 3, 2024, Simba listed the products that had problems after-sales sales that the “Three Sheep” (Xiao Yang’s parent company) had sold in the live broadcast room, and warned Xiao Yang, “If Xiao Yang does not apologize and compensate consumers, I am willing to pay 100 million to pay, teach Xiao Yang how to do business and how to be worthy of consumers.”
Since then, Simba has repeatedly reiterated the need to pay 100 million yuan. On the evening of September 10, Simba released a short video trailer: “The live broadcast will start at 8 pm on September 11, and pay with 100 million yuan in cash.”
However, on September 11, Simba’s Kuaishou account showed that his live broadcast function had been banned, so the live broadcast failed to proceed as scheduled.
In addition, Simba’s own brand “Cotton Code” sanitary napkins were found to be carcinogens. According to media reports, the test report sent by consumers to collectively test shows that from September 2019 to January 2025, ultra-high content of thiourea was detected in multiple batches of cotton code tea oxygen night sanitary napkins, tea oxygen daily sanitary napkins, etc., one of the cotton code syrup and soothing sanitary napkins had even reached 16653.4679μg/g.
“Cotton Password” Sanitary Napkin
On July 24, the cotton password brand publicly issued a statement stating that after being tested and certified by an authoritative organization, all cotton password products strictly comply with relevant national laws, regulations and standards. We attach great importance to the thiourea components detected in some batches and have submitted them to third-party testing institutions as soon as possible. The safety assessment conclusion is: When the sanitary napkin is under normal, reasonable and foreseeable use conditions, the thiourea residue will not pose a potential risk to human health.
Cotton Password stated that, in accordance with a highly responsible attitude towards users, it has actively applied to the Market Supervision and Administration Bureau of Chenghai District, Shantou City, where the cotton password factory is located, to conduct a random inspection of the product. The inspection conclusion is: the product is qualified and consumers can use it with confidence.
During this live broadcast, Simba did not respond to questions about products such as sanitary napkins.
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